Curio Couture Designs

Curio Couture Designs is a bespoke fashion brand specializing in one-of-a-kind garments with strong sculptural and couture influences. The brand needed an identity that reflected both artistry and precision, with a visual presence flexible enough to support editorial projects and custom client work.

I developed a brand identity centered on elegance, minimalism, and craftsmanship. The visual system includes a refined logotype, modern typography, and a monochromatic palette that highlights the textural and architectural qualities of the garments. The identity is designed to feel timeless while elevating the brand’s position within luxury custom fashion.

The final system includes logo variations, brand typography, layout direction, and usage guidelines that support lookbooks, social content, and client-facing materials. The identity positions Curio Couture Designs as a modern couture studio with a refined visual voice.

A semi-sheer white or light-colored high-neck blouse hanging on a wooden hanger and a matching skirt hanging on a makeshift line, set against a background of dense bamboo stalks. Overlaid on the image is a decorative logo with a hand, eye, and candles, and the text 'CUIRO COUTURE DESIGNS.'
Curio Couture Designs brand identity logo on black background
Curio Couture Designs branding on garment tag mockup